What's our #newnormal?

The Analogue Adventurer

The Analogue Adventurer

You’re the Bear Grylls of the phone world. Although you’re a true adventurer, determined to survive in the mobile wilderness using nothing but your wits, a few berries and a sharp stick, occasionally, you will have to use a map to get you to a hotel.

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What is Britain's #newnormal?

See how you compare to the rest of the nation


Prove it!

40% of people check the facts on their phone during a debate to prove they’re right.


You’ll never walk alone

8 out of 10 of people get out their phone when they’re alone


How do I look?

67% of 18-24 year olds think that phones make you more vain

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